Louise Pfeiffer, President (SA)

After studying psychology at university, Louise gained post-graduate qualifications in financial planning and a Master Of Business Administration. After deciding to use her business skills in the political arena, she joined the Animal Justice Party in 2017.  Her wide financial and business experience led to her roles as former SA State Convenor, Lead Senate Candidate and Board Director.  She is currently on the SA State Committee. Louise’s key focus is on helping farmers to transition to move to more sustainable, plant-based crops and business models. She is confident that greater kindness towards animals will lead to a better future: not just for animals, but for people and the planet.